Behind the scenes at Contentactic, a multilingual SEO agency
Contentactic is a French-based SEO agency that delivers strategy and content in multiple languages.
We are a team of native experts in French, Italian, Spanish and English who want 3 things: 1/ work somewhere great, 2/ stay ahead of the game, and 3/ preserve the endangered skill of critical thinking.
Our story
The market is already flooded with agencies that specialise in SEO, content, translation and marketing. Why launch another? Because we want to be the multilingual SEO agency to tick all these boxes. So that Contentactic becomes your one-stop shop for better visibility across every channel, market and language.

Contentactic was founded in 2021 by Lucie Laval, a translator by training and a freelance business owner since 2016. Lucie designed and wrote French content for her clients, but she realised that many clients didn’t have the skills or people to carry her writing and strategy into other languages. So Lucie launched Contentactic to give her clients the same quality of service across multiple languages through close collaboration with native experts.
The team expanded in 2022 with the arrival of our first full-time in-house employee. It has continued to grow ever since, and has now become a close-knit, multicultural family of French, Italian, Spanish and Irish experts who all share a passion for words and language. In building our team, we have followed a simple principle: treat each new member equally but let each member adapt their role to their needs and unique strengths.

Since 2021, we have expanded our skills and knowledge through a network of more than 200 native experts, including content writers, copywriters, translators, graphic designers, web developers, and many more. This lets us plan and write custom SEO strategies in several languages and for multiple markets, including the UK, US, Spain, Italy, France and other European countries.

After years of fine-tuning a proven method for SEO content, website rebuilds, multilingual content strategies and more, we are now putting together a Contentactic certification. This will make our partnership with freelancers clear and rewarding. We’ll be sharing more news about this soon.
We are Contentactic

“Learning without thought is labour lost; thought without learning is perilous.” — Confucius

“With everyday words, write like no one else.” — Colette

“Bill Gates said that content is king. But for this to be so, it must be written with the reader in mind.”

“AI is a blessing. Now that ‘good enough’ won’t do, how high will we soar?”

Contentactic is not your ordinary agency. In our dynamic team, versatility is a strength and every project is unique.”

“Minimalism is about creating complete harmony and not about making simple.” — Naoto Fukasawa

“Any fool can write code that a computer can understand. Good programmers write code that humans can understand.” — Martin Fowler
Our 4 areas of expertise
We analyse the performance of your digital assets and the SEO potential of your sector. Then we give you a custom SEO strategy that’s specific to your needs.
Our native copywriters and content writers give you high-impact corporate, technical and branded content in multiple languages that reflects your expertise and brand identity.
Outsource your project management to a single point of contact who oversees the entire implementation of your multi-language, multichannel, SEO or branded content strategy.
Get a custom SEO, blog, LinkedIn or community management package in one or several languages and boost your visibility across all markets.
Our community of Content Heroes
This is how we like to call the experts who regularly work with us. We want to pay homage to the work they do day in, day out to deploy and expand their knowledge in content design, translation, copywriting, UX writing and design, critical thinking, and other skills that are now slowly being lost.
Because at the pace these skills keep changing, it’s easy to forget a simple truth – that what still matters most is an ability to design and bring to life content for and by humans.
Content writers
Copywriters
Translators
Community managers
Graphic designers
Web developers

“I took a course in content writing and on-page SEO that was run by Lucie, the founder of Contentactic, a translator and content writer. In April of the same year, Contentactic began to send me SEO writing and translation projects to work on.”
Let’s meet!
You can reach out to us by email. But if you’re in France, we’d love to meet in person.

This little town is Contentactic HQ. Book a slot to drop in for a chat. Coffee’s on us!

Our team is also in the capital. Contact us to meet us in Paris.

We’re even in the Basque Country. Contact us to set up a meeting.
Contentactic – What’s with the name?
Yes, the name “Contentactic” is a bit of a strange one. And if you think it’s a mouthful in English, try saying it in French. But the idea behind the agency is quite simple – give you content and the tactics behind the content, and make sure we do both to fantastic quality. 🙂

We wouldn’t be here without them

Client relations
Working with Contentactic was an amazing experience for me both personally and professionally. The moment I arrived, I got such a sense of welcome and of close collaboration.
Lucie Laval, the founder of the agency, was always patient and thorough in the guidance she gave me. This helped me to hit the ground running, while her valuable insights pushed me to hone my skills.
My colleague, Chiara Castelli, was also fantastic in helping me to settle into the team, and we shared a smooth working relationship. Yes, the projects I worked on while with Contentactic were great. But the emphasis on human connection and mutual support within the team was what made the experience so enriching.
